Facebook: The Real Power Of “People See – People Do”

January 24, 2012 by · Leave a Comment 

In case you haven’t noticed, just about everyone is online these days doing a thousand different things. From paying bills, to arranging travel, to shopping for a new home, people spend a LOT of time online.

People are even using the Internet more than ever to keep in touch with family, friends, and co-workers.

Not only do they keep in touch with each other, but they recommend products and services that they like.  For instance, when one person “likes” a product or service, they let other people know about it and they, in turn, “like” the product or service too.

On Facebook, businesses build followers by getting them to “Like” their Facebook Fan pages. Imagine someone being in love with your product or service… so they tell everyone they know.

Then, they come to your Fan page and “Like” you and now they get all of your promotions and become loyal customers.

The process becomes viral and continues to go on and on…

Business owners are becoming aware that they also need to be online in a major way to capitalize on social network usage amongst consumers.

It is a fact that your business success strongly relies on a solid, reputable online existence.

If you do not have a customized landing page you are actually losing out on business. Your gross income is probably sagging if you are a small business owner without an online fan base or ability to capture leads.

Imagine how much traffic you can send to your website if you provide surveys for your customers about that new product you want to launch?

Not only will you get real-time data for market analysis, but your customers will be delighted and relieved to know they can find you, their friend, online 24/7.

If you really want to effectively allocate your marketing and advertising dollars wisely, get a Fan page setup and start a viral explosion amongst your satisfied customers.

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The Top 10 Traffic Ideas for your Blog You Must Know

September 19, 2009 by · 3 Comments 

p_003Blogs are popular ways to create an online presence for personal and business reasons. You can build a blog for free and begin posting content right away. But, what good is that content if no one is reading it. Here are ten ideas to bring in the traffic your blog needs to survive.

Of all the successful blogs on the Internet, hundreds more have failed. Running a blog is like running a business website. Unless you are willing to put the time in and treat it seriously, you won’t be blogging long.

That is not to say that the failed bloggers weren’t serious about blogging. Mostly, new bloggers aren’t prepared for the work that goes into creating a successful blog. Just building the blog doesn’t mean that people will necessary come to you. You pursue the audience and give them a reason to see what you have to say.

1.    Fresh Content – no one wants to visit a blog day after day and see the same posts. Update your blog content at least twice a week. This will be easier if you write several posts ahead of time and upload them at the appropriate times.

2.    Article Marketing – the niche you’ve chosen for your blog is one that interests you. If it is interesting you will spend more time doing it. Create content not only for your blog but also to be submitted to article directories. Use the resource box to advertise your blog so people can find you.

3.    Social Networking – these sites are everywhere. Join Facebook, MySpace, Squidoo, Twitter or a dozen others and make connections. You can join groups of likeminded people who are also bloggers or entrepreneurs.

4.    Viral Marketing – this is where you spread the word about your blog. Talk to friends, family and even strangers. Give out business cards that have your blog address on them.

5.    Use RSS Feeds – RSS stands for “Really Simple Syndication.” Readers can subscribe to your feed and get email updates when new content is posted. It is an easy way for them to keep up with your blog without spending all day online.

6.    Submit Blog to Search Engines – doing this allows your blog to be ranked. Google and Yahoo! are two of the most popular search engines you want to crawl your blog pages. It doesn’t guarantee top ranking, though. You’ll have to do a little more work for that.

7.    Joining Forums – as a blogger you are a budding entrepreneur. Right now you are marketing yourself to find traffic and then profit. Become a member of business forums, work at home forums and others to meet new people and share ideas. You can add a link to your blog in the signature line so others can find you.

8.    Visit other blogs – show your appreciation to those who visit you by also posting comments on their blogs. It is a kindness that shows others you are not just out to advertise your blog alone. Add links to your blog in your comments.

9.    SEO Marketing – whatever you write, use relevant keywords. Keyword density between three and ten percent is good for getting higher page rankings in search engines. Base your keywords on a research you do to find the most popular words used in search engines for your niche.

10.    Social Bookmarking – submitting posts to social bookmarking sites allows others who are members of those sites to track you back to your blog.

Using any of these ideas will start the traffic moving in your direction. It takes time but you will build the readership you want.

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Quick Tip #7 From Your Internet Marketing Virtual Assistant (Viral Marketing)

July 25, 2009 by · 2 Comments 

It’s time for another quick tip. Let’s talk about viral marketing.

Viral marketing is all about giving away your own free product or service along with your ad copy. When someone gets your free product they are also allowed to pass it along as a freebie.  This is a quick way to multiply your marketing efforts.

You can do this with ebooks, software, articles, audio’s and videos as long as you can attach your marketing message
to it you can use it.

By using viral marketing strategies, you can reach out all over the Internet with much less effort.

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