Archive for the ‘Internet Marketing Virtual Assistant’ Category

Are you tracking your site’s traffic?  Do you know which of your marketing strategies are paying off?  One tool to help you answer those questions and more is by using a site tracking tool like Google Analytics.

Google Analytics is a free service offered by Google that generates detailed site statistics about the visitors that arrive to your website.  When you open a Google Analytics account, it generates special code to place on your website to begin tracking your websites traffic.  With Google Analytics monitoring your site, you’re more prepared to write better-targeted advertising, strengthen your marketing efforts and create higher converting websites and landing pages.

If you want to be successful online, you ought to know where your traffic is coming from. With that said, sign up for Google Analytics today.  Heck it’s free…why not? =)

http://www.google.com/analytics/

Recognizing the strengths of different virtual assistants is one of the important parts of finding the right assistant.  Most will recognize that every virtual assistant has their own niche as well as their own ideas towards what they can do best in a business.  Finding one that matches your expectations is one of the ways to make sure you are getting exactly what you want.

For several, hiring a virtual assistant moves beyond doing the extra paper work.  This also means that they want to have a virtual assistant who will be able to provide creativity to the business.  Having this as part of a business is one of the most important parts of success.  Having something eye catching or unique may be an important thing to put on the checklist for a creative assistant.

Before you hire a virtual assistant, you will want to make sure that they understand if you have any creative needs.  This can range from anything to putting together a flyer that is visual to placing a logo or graphic design that you may need for a special event.  There are several virtual assistants who will focus on the visual side of businesses, giving you the ability to use an artistic eye for your business.

Another type of creativity you can use with virtual assistants can be with things that aren’t as visual.  For example, if you want to have a special retreat or event, you can use a virtual assistant to make the plans for you.  This can include arranging the invitations to decorating the room.  There are several virtual assistants that will focus on event planning making everything you do have the unique flavor to it.

If you want to put your business into perspective, then using the creativity of a virtual assistant can help.  By doing this, you will have the ability to present yourself and your business as something that is more eye catching.  Having someone behind the scenes to make sure this goes through smoothly is one of the best ways to present everything in color.

Blogs are popular ways to create an online presence for personal and business reasons. You can build a blog for free and begin posting content right away. But, what good is that content if no one is reading it. Here are ten ideas to bring in the traffic your blog needs to survive.

Of all the successful blogs on the Internet, hundreds more have failed. Running a blog is like running a business website. Unless you are willing to put the time in and treat it seriously, you won’t be blogging long.

That is not to say that the failed bloggers weren’t serious about blogging. Mostly, new bloggers aren’t prepared for the work that goes into creating a successful blog. Just building the blog doesn’t mean that people will necessary come to you. You pursue the audience and give them a reason to see what you have to say.

1.    Fresh Content – no one wants to visit a blog day after day and see the same posts. Update your blog content at least twice a week. This will be easier if you write several posts ahead of time and upload them at the appropriate times.

2.    Article Marketing – the niche you’ve chosen for your blog is one that interests you. If it is interesting you will spend more time doing it. Create content not only for your blog but also to be submitted to article directories. Use the resource box to advertise your blog so people can find you.

3.    Social Networking – these sites are everywhere. Join Facebook, MySpace, Squidoo, Twitter or a dozen others and make connections. You can join groups of likeminded people who are also bloggers or entrepreneurs.

4.    Viral Marketing – this is where you spread the word about your blog. Talk to friends, family and even strangers. Give out business cards that have your blog address on them.

5.    Use RSS Feeds – RSS stands for “Really Simple Syndication.” Readers can subscribe to your feed and get email updates when new content is posted. It is an easy way for them to keep up with your blog without spending all day online.

6.    Submit Blog to Search Engines – doing this allows your blog to be ranked. Google and Yahoo! are two of the most popular search engines you want to crawl your blog pages. It doesn’t guarantee top ranking, though. You’ll have to do a little more work for that.

7.    Joining Forums – as a blogger you are a budding entrepreneur. Right now you are marketing yourself to find traffic and then profit. Become a member of business forums, work at home forums and others to meet new people and share ideas. You can add a link to your blog in the signature line so others can find you.

8.    Visit other blogs – show your appreciation to those who visit you by also posting comments on their blogs. It is a kindness that shows others you are not just out to advertise your blog alone. Add links to your blog in your comments.

9.    SEO Marketing – whatever you write, use relevant keywords. Keyword density between three and ten percent is good for getting higher page rankings in search engines. Base your keywords on a research you do to find the most popular words used in search engines for your niche.

10.    Social Bookmarking – submitting posts to social bookmarking sites allows others who are members of those sites to track you back to your blog.

Using any of these ideas will start the traffic moving in your direction. It takes time but you will build the readership you want.

It’s time for another great list building tip. Today I want to talk about articles.

If you write helpful and informative articles on the topic of your product or service and submit them to article directories such as Ezine Articles they can be seen by hundreds if not thousands of people interested in what you have to say.

By doing this you will see a definite increase in the number of subscribers that you receive. Simply because you have given them helpful information in you article.

Just make sure that you include the URL of your sign up page in the resource or bio box so that they can click through to sign up to your list.

It’s time for another great tip. Let’s jump right in!

This works great if you sell a product or service. After your customer has paid and been directed to your download or thank you page, ask them if they would like to opt in to your list so that you can keep them informed of any future free upgrades to the product that they have bought.

If you sell a physical product that has to be shipped you can also include a note that asks them to visit your site and join your list. Make sure to give them a good incentive to join and you will get a great response.

Remember they have already purchased from you, so you know they are interested in what you have to offer.