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Always Give People More Than They Expect to Get

excellenceToday, my post is going to be a little different than the ones you normally see.  Not going to offer any tips or how to’s for social media, web design, article writing, video marketing etc. I’m sure you’ve seen plenty of it by it now 🙂 .

I want to discuss a topic which most people shy away from  discussing when it comes to making money with their business and that’s having a “service-first” attitude.

I’ve been reading a fabulous book by David J. Schwartz, Ph.D. titled the The Magic of Thinking Big. This book gives you useful and practical methods to apply in all aspects of your life so you may get the most from your job, your marriage and family life, and your local community.  I have found this book to improve many areas of my life and therefore when people ask me for a great personal development book to read, I always recommend The Magic of Thinking Big.

This morning as I was reading the next chapter, a section of it was on “service” and it definitely resonated with me and I felt compelled to write a quick blog post about it. I thought it would be something great to share with my blog readers who are mostly small business owners, virtual assistants, online marketers or other service professionals.  We are always looking for strategies to make more money with our business but sometimes we overlook something so simple which can earn us the most money.

Let me get right to it and give you the overall summary:

Here is a simple but powerful rule to digest that will help you to develop the put-service-first attitude: “Always give people more than they expect to get”.

Dr. Schwartz says that “each little extra something you do for others is a money seed”.

This could be anything from volunteering to work late to get your department out of a tight spot to giving your customers a little extra service. As an employee, it shows that you are a hard-working team player and your service first attitude can lead to a salary increase or promotion at your job.  As a service provider or small business owner, it shows you genuinely care about your customers and therefore will see returning customers and more sales for your business.

In conclusion, spend some time each day answering this question: “How can I give more than is expected of me?”  Then apply the answers.

Put service first, and money takes care of itself.

(Source: The Magic of Thinking Big, Schwartz, p.190)

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For over 6 years, Lisa has been providing virtual assistant, internet marketing, social media and web design services to small businesses., coaches, internet marketers and entrepreneurs. She is certified as an Internet Marketing Virtual Assistant from VAClassroom.com. Lisa enjoys helping small businesses get the online exposure they need to grow their customer base and become profitable. You can find her on

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